Our creative New York City web design and development team will design and develop a new website that is visually compelling and has the functionality and advanced programming for lead generation and conversion. Click here to visit our web design portfolio.
We summarize our website design and development process below:
Phase 1
Industry & Competitive Analysis We research what other competitors are doing online and offline to promote and market their businesses. We perform a keyword analysis of your company and local competitors to identify strategies to increase organic search traffic.
Phase 2
Feature Prioritization and Sitemap We agree on a list of features and technical requirements critical for the success of your website (e.g., social media, video, blog, payment gateway).
Content Management System Our Content Management system allows you and your team the ability to add additional pages to your website with a few clicks, change photos, videos, and text on any website pages without the need for any knowledge of code. After completion of the site, you will be able to set and change permission and site access levels with the click of a mouse.
Phase 3
Wireframe Creation We translate ideas into visuals that will give you a clear idea of what the website will look like (i.e., a “mock-up”) before actual web development begins.
Content Creation and Finalization We finalize professionally written SEO-friendly content.
Phase 4
Site Development We will code the site using valid XHTML / CSS code that complies to current web standards and is search-engine friendly and adds elements such as interactive contact forms, on-site blog and social media integration. We make your in-progress web site available to you, so you can suggest any additional changes or corrections and review and approve the final content/design.
Phase 5
Testing Our New York City Web Design team thoroughly tests all pages/ functionality of the site, including browser compatibility.
Go Live
We avoid unnecessary delays transitioning your old site and bring your new site live.
FAQs for Website Design & Development Services
What is web design and development?
Web design creates a website that is aesthetically pleasing, which accurately represents the subject matter, and that offers a pleasant user experience. The web development portion ensures that visitors can move seamlessly from information gathering to relationship building, to contact, to purchase with ease. When delivered as a package, web design and development produces a website to target and connect with the correct audience by communicating the right message, while raising your online visibility.
What does a web designer do?
A website designer is responsible for the visual design of a website. They also ensure that the website is functional and simple to navigate. A website designer is equal parts creative and technical, with knowledge of color psychology, image manipulation, video, design software, SEO, HTML, CSS, JavaScript, and more. A great website designer will learn about the needs of the target audience and then create the website’s layout, navigation, and appearance.
What does a web developer do?
A web developer or website builder will take a web designer’s vision and make it a reality. They write the code that controls what users see and how users are moved through the website’s navigation, as well as code that determines how efficiently a website operates. Often, web developers are categorized as either front-end, back-end, full-stack, or JavaScript developers, meaning they frequently specialize in the portion of the website they build.
Why is web design and development important?
88% of internet users will not return to a website after having a poor user experience. Professional web design and development will create an online presence focused on user experience, functionality, and visualization of images, video, and graphics to highlight your brand, and its products and services.
How do I choose the best web design and development company?
A highly effective web design and development company will be staffed with experts who are skilled in writing code and using a variety of software programs. Those experts will also take the time to fully understand their client’s goals and ideal user. 75% of a business’s online credibility comes from its website’s user experience, so a web design and development company should be able to provide you with positive results based on prior experience. Look at the company’s own website, as well as others it has created. Are they easy to navigate? Aesthetically pleasing? Focused on user experience?
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Your Reputation is Our Business
Our clients’ interests always come first. This is how we will always measure our own success.
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Excellence, Innovation, and Teamwork
We deliver outstanding work and unmatched creativity. We do not advertise and we rely solely on client relationships and referrals to grow our business.
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Proven Track Record
We are an award-winning digital agency with over nine years of experience managing the most challenging public relations projects in the world.
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Private and Confidential
We are a trusted advisor to high profile clients, including Hollywood celebrities, members of Congress and C-suite-level business executives.
