Build a Top-Ranking Online Reputation for Your Construction Company
Attract and Retain Skilled Labor, Increase Leads, and Win Project Bids
Improve Rankings and Establish Trust and Authority in the Construction Industry
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Your Online Reputation Is The Billboard For Construction Companies And Workers.
Reputation Management Solutions That Will Improve Your Online Presence, Help Attract Skilled Labor, Win New Business, and Stand Out From the Competition
Reputation Rhino’s knowledgeable and passionate team of experts are ready to apply their best online management strategies to improve your online reputation. Our reputation management strategies for construction industry workers are highly effective and designed to…
Why Does the Construction Industry Need
Online Reputation Management?
The construction industry is expected to continue to see exponential growth with generally favorable economic outcomes despite some continued challenges in 2022 and beyond. According to the American Institutes of Architects’ Consensus Construction Forecast, non-residential construction is predicted to see a 4.6% growth in 2022, while a 9% growth is expected in the residential sector.
Online reputation management for construction matters. Not only is there high demand and competition for construction jobs, but shortages in skilled trade and labor have led to a high demand for skilled tradespeople. However, according to a CNBC report, one in three people who are offered a job will turn down that job if the business has poor online reviews.
How does online reputation management affect the success of your construction company? Homeowners, businesses, and municipalities alike, all look at the online reputation of the construction companies they are considering working with. Construction companies with a great online reputation who have positive reviews and lots of relevant, positive online content attract more quality workers and win higher value projects.
92.4%
of consumers are more likely to make a purchase after reading a review that seems trustworthy.
90%
of commercial contractors have said that over the past two years, online reviews from corporate clients have held their value or increased in importance to new acquisitions.
67%
of construction companies say that finding skilled labor is their biggest challenge and one in three people who are offered a job will turn down that job if the business has poor online reviews.
What do Contractors Have to Say About Reputation Rhino’s Results-Driven Approach?
Michigan Builders License (MBL) chose Reputation Rhino to help their builders attract and retain skilled labor, increase leads and win project bids!
MBL reports that partnering with the experts in online reputation management and SEO strategy was one of the best and most lucrative decisions they made on behalf of their graduates. Reputation Rhino’s experts in online visibility have been the key to unlocking droves of high-quality leads, among which their builders are privileged to hand-select. The feedback they continuously receive from their students is overwhelmingly positive and has directly impacted their enrollment statistics! At Michigan Builders License they’re proud to say that Reputation Rhino has exceeded their highest expectations.
Build Confidence in Your Brand Online When They Search Your Name
Online reputation management for construction involves a strategic combination of marketing, public relations, legal and search engine optimization (SEO) strategies to promote, protect, and defend the online image of individual construction workers or the reputation of a construction business.
Whether you’re looking to attract individual buyers, skilled labor, or commercial contracts, if you have negative content about your construction company showing up in online search or on review sites, you’re losing more business than you’re gaining.
MAKE A STELLAR FIRST IMPRESSION
Online Reputation is How Skilled Laborers and Potential Customers Evaluate and Measure the Construction Industry
According to the Local Consumer Review Survey for 2022, 87% of buyers are going straight online to begin their research, and if they don’t see positive online reviews, positive mentions, or a positive reputation—they’ll keep looking.
Making sure your construction company ranks highly on Google search results and has a positive brand image when found, is critical to winning bids on jobs and attracting more potential leads. The online reputation of your company can have a major impact on your ability to employ quality workers and affect employee retention. Online reviews, mentions, and recommendations all matter to prospective clients, but also to potential and current employees looking to secure contract work.
Establish Trust and Authority
Attract New Customers
Maintain Customer Loyalty and Increase Lifetime Customer Value
Blow Past Competition and Take Top Rankings On Google
Get the expertly written guide on
How to grow and protect an
excellent online reputation
4 Online Review Management Strategies for Construction: The Complete 5-Star Online Reputation
Improve your Reputation with a straightforward, strategic process
Monitor
We Monitor all relevant reviews posted for your business on the most relevant business review and complaint sites every day.
In addition to Google My Business, BBB, Yahoo! Small Business, Superpages, Facebook, Yelp, Bing Places, Trust Pilot, and YP, we also support niche sites relevant to your business like HomeAdvisor, Judy’s Book, QualitySmith, and more.
Outreach
We provide Review Outreach services to your existing customers. We target those individuals who have had a positive experience with your construction business and direct these customers to leave reviews on the most visible online review sites so they can have maximum impact.
We use proprietary systems and strategies to contact your best customers from past and present to request more high-rated reviews on your behalf, allowing your business to quickly catapult towards a stellar online review profile.
Response
We provide a Response to all relevant reviews by our team of experienced online reputation management professionals. This personalized service allows us to act as a representative of your construction company to acknowledge and recognize positive reviews and escalate and resolve problems posted online in an effort to convert negative customer reviews to positive reviews.
97% of customers read responses to reviews — not just the reviews — when determining where to buy, and 71% of consumers are more likely to use a business that responds to reviews.
Reporting
We provide monthly Reporting with detailed metrics so you know who is reviewing your company, when they are reviewing, what they are saying, and where they are posting their reviews so you can identify and respond to trends and allocate advertising and marketing resources accordingly.
We can set alerts daily, weekly, or monthly upon request and change these settings easily. We can even share positive reviews (e.g., 4* or higher on Facebook and/or Twitter).
Construction Online Review Sites
Construction is one of the most demanding professions on earth. Not only do contractors have to manage a workforce, they have to handle materials, deal with delays, meet deadlines and so much more. There’s rarely time for managing your online reputation.
Anyone who’s in the construction business should track their online reviews on general review sites (Google My Business, Yelp, Yahoo! Local, Facebook, Better Business Bureau, Bing Places and Yellow Pages), as well as those specific to the construction industry, like…
Every solution you need to grow and protect your construction company's online review profile
LOOK YOUR BEST ONLINE
How to Manage Reviews on Construction Rating and Review Websites
Angi and HomeAdvisor are two of the most popular and widely used contractor-matching and review sites, so it’s important to know how to manage reviews that appear there. One of the hardest parts of business review management is tracking those reviews. They can appear any time of day or night, and there’s no way to tell how many people have read them before you notice.
That’s when using a professional business review management firm becomes essential.
Angi
Formerly known as Angie’s List, this online review site is focused on home services. Consumers use it to find local contractors, but they also post reviews after work is completed—making it a valuable resource for people who are looking for online reviews of general and specialty construction companies.
When consumers post reviews on Angi, they use a report-card-type system, with grades A through F. Some of the categories are price, punctuality, quality, responsiveness and professionalism.
When you set up a page on Angi, it will act as a backlink to boost your search results. Next, it’s easy to track your reviews on Angi because they’re all contained on one page.
There is an annual cost to being listed on Angi. However, with 25 years’ in the business, more than 250,000 professionals and over 150 million projects completed, it’s a trusted source where your potential customers will be looking for reviews on construction companies like yours.
HomeAdvisor
Before your business listing appears on HomeAdvisor, you will have to undergo financial and criminal background checks. So, simply appearing on HomeAdvisor is a plus for your online reputation.
Consumers post a job that needs to be completed, HomeAdvisor searches available construction professionals and sends the lead to those contractors who are the best fit. When you do a great job, and your customers write glowing reviews on HomeAdvisor, you’re working to polish your online reputation.
The best way to combat negative reviews is to accumulate as many positive reviews as possible. So, after you complete projects that went well (where your customers were happy), send them a follow-up email asking them to complete a review on the app they used to find you. You can even ask them to log reviews on broader sites like Yelp and Facebook. Be sure to reply to every review you receive.
If a negative review does appear, be sure to thank the reviewer for their feedback and then work to resolve the issue. Take the conversation offline, and if the problem is solved to the customer’s satisfaction, ask them to remove or update their original review.
One of the hardest parts of business review management is tracking those reviews. They can appear any time of day or night, and there’s no way to tell how many people have read them before you notice.
That’s when using a professional business review management firm becomes essential.
Every solution you need to grow and protect your construction company's online profile
Reputation Rhino’s Approach
To Reputation Management for Construction
Monitoring is essential to effective online reputation management for construction, but it is only the beginning of an effective online reputation management strategy.
A crucial component of online reputation management is the suppression of negative content and promotion of positive content – whether it is reviews, local or national news stories, blog and influencer posts, social media—we know how the construction industry operates and what is important to highlight in order to gain greater control and influence. Our strategies are proven to boost rankings and gain attention.
An Outstanding Combination of Approaches
We use a melange of marketing, public relations, legal, and search engine optimization (SEO) strategies to promote, protect, and defend your construction company’s online image and reputation.
Highlighting What Makes Your Construction Company Stand Out
Reputation Rhino can help you identify the most effective ways to help you and your construction company stand out online. Social media is a great tool to win trust and influence. Only 37% of construction professionals claim to have very high levels of trust, you can increase this percentage through expert social media management. Reputation Rhino’s social media management and marketing program leverages the power of social media channels to get people talking (and saying good things) about your construction business.
Suppressing the Negativity and Building the Positivity
We work to change your image in your favor by highlighting your strengths and to emphasize positive feedback from past jobs and work. The best way to combat negative reviews is to accumulate as many positive reviews as possible and be sure to reply to every review you receive–positive or negative.
Choose Reputation Rhino As The Best Online Reputation Management Company For Construction
By suppressing negative content, managing online reviews, and emphasizing the positive content about your construction business, you can increase awareness of your brand and improve your image online to prospective employees and potential clients. Not only that, but with our proven methods you’ll reach the top results in search engines, increase leads, and retain more skilled workers, repeat business, and new job bids alike with a positive reputation.
Are You Ready To Stand Out Against Your Competition?
Reputation Rhino is a New York online reputation management company that will help you generate positive press, monitor and manage reviews, manage your social media to engage prospective clients, and set up key communication and support strategies to produce an image that your construction company can be proud of and furthermore, deserves. With our proven online reputation management, you’ll be able to:
Yes! Control, Grow, and Protect My Construction Company's Online Reputation!
Reputation Rhino's Team of Award-Winning Online Reputation Management Experts will help you stay relevant and interesting to your targeted audience, promote a positive online image, and produce more top-notch applicants that drive your bottom line.
Your information will always be safe with us. Clicking this button will open a box to input contact information details.